Kidrobot: Pop-up Shop

When legendary Kidrobot launched its first apparel collection from their home base in Boulder, Colorado, I was asked to help produce content for the event marketing. Wanting to make an impact, while still maintaining a level of mystique, we strategized to connect with fans in real life and in digital spaces. I provided a concept that fit their initiative, as well as the designs and layouts for marketing materials to be used across multiple vehicles of communication to advertise this historic event.